Monthly Archives: November 2012

November 30th, 2012

Richardson Expands Sales Enablement Practice into Europe

richardson-sales-training

Richardson Expands Sales Enablement Practice into Europe

Richardson has announced the appointment of Marjan Visser as Senior Consultant in the Sales Enablement Practice of its global sales training and performance improvement business.

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November 28th, 2012

Defining Your Sales Management Process

Sales Management Process: The Black Hole of Sales Strategy Execution

Sales Management Process: The Black Hole of Sales Strategy Execution

Have you ever stopped to think about what you need your sales management to do to help you run your sales force? If you asked five sales managers to map out a day, week, month, and quarter in their lives, would you get a consistent response? The answer is probably a strong “no.”

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November 26th, 2012

Establishing a Sensible Sales Process: Low-hanging Sales Improvement Fruit

Low-hanging Sales Improvement Fruit

Establishing a Sensible Sales Process: Low-hanging Sales Improvement Fruit

How often does your organization talk about wanting to increase sales? Surely during annual planning and budgeting exercises, but I’d also guess during quarterly, monthly, and even more frequent reviews of sales and performance figures. Some issues may have obvious fixes, but you’ve also likely pursued various strategies to move the needle across your sales organization.

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November 21st, 2012

Free Benchmarking Report: Be More Thankful for Your Strategic Accounts!

Strategic Accounts

Free Benchmarking Report: Be More Thankful for Your Strategic Accounts!

As we all know, farming additional business is always desirable, but renewing existing business is essential. Planning, developing, and executing an account strategy requires skills and abilities that need to be kept current. As we head into the Thanksgiving break, Richardson is excited to offer you a complimentary report from CSO Insights called Account Management Analysis. Here is some data that you might want to read more about in this report:

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November 19th, 2012

Getting the Message Right: The First Step in an Effective Change Management Process

Getting the Message Right: The First Step in an Effective Change Management Process

 

Step 1: Refine the message

The first step in an effective change management process is for leadership to get the message right. And the way to do that is to try to connect what each person’s role in the change is, back up to the highest-level organization vision.

Many leaders have a tendency to speak in lofty terms and insider jargon while extolling their “big picture” vision — no matter who their audience is. True, they need to get their pitch down pat and reinforce their conviction through repeated telling of their story. But leaders should also realize that each audience is different, which includes having a unique perspective about what they’re hearing and its impact on them.

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