Viewing Posts for: Chris Tine

October 20th, 2016

Introducing Richardson Accelerate: An Innovative Approach to Sales Training

Online Sales Training Platform

Today’s learners don’t compare their training experiences to other training experiences. They compare them to all other formal and informal learning they have had, both in person and online. Expectations of training programs have changed significantly, and we now have to benchmark our offerings against a wider set of information sources, from other training programs, online universities and educational products, to YouTube, Google, and massive open online courses known as MOOCs.

Richardson Accelerate Raises the Bar for Online Sales Training Programs

Accelerate is an online learning platform designed to inspire sellers and accelerate growth. We believe the Richardson Accelerate Platform provides an innovative, sales training solution that is unmatched in the industry.

Within a single platform, learners can access an effective system for rapid and sustained behavior change that provides an enhanced user experience designed to be among the best. Learning opportunities are available anytime, anywhere, on desktops or mobile devices, reflecting the way people are increasingly accessing information in today’s digital world.

Richardson’s newest and most technologically advanced sales training delivery solution provides value to clients in two essential ways:

Accelerate time to skill mastery: Sellers get to learn on demand on their devices on their own time anywhere in the world, then try the skills in the field. Learning is reinforced with tools, reminders, and games so they become engaged and actually enjoy » Continue Reading.

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September 27th, 2016

Content Innovation: New Modalities for New Learners

New Sales Training Content for New Learners Perferences

I often talk about today’s multi-generational sales organizations and the challenges presented by millennial learners. I ask clients:

“What will it take to engage your learners?”

From London to New York to San Francisco, the answers are surprisingly similar, and whether I’m talking with sales leaders or corporate learning leaders, there is broad consensus about what is required:

To engage today’s learners, training has to be flexible, personalized, bite-sized, relevant, provide meaningful data, and be accessible on demand across a wide range of platforms and devices.

As I discussed in the first post in this series, The Future of Sales Training: Innovation for a Salesforce in Transition, there are more millennials in the U.S. workforce than any other generation. They have a very different relationship with information and technology than previous generations, and they want relevant content delivered to them in ways they recognize and can access easily and quickly.

New Learners Expect Higher Levels of Quality

The answer to accelerating learning across generations is to meet learner’s expectations when it comes to the types and quality of content in training programs. Younger learners have higher expectations about the quality of video content, course materials, and the online learning experience – the same stale training materials won’t cut it for the new generation.

Meeting the expectations of these new learners doesn’t mean throwing away all past » Continue Reading.

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September 22nd, 2016

The Future of Sales Training: Innovation for a Salesforce in Transition

The Future of Sales Training

Whenever I speak at conferences or with clients their training needs, I ask this question:

“What will it take to engage your learners?”

From London to New York to San Francisco, the answers are surprisingly similar, and whether I’m talking with sales leaders or corporate learning leaders, there is broad consensus about what is required:

To engage today’s learners, training has to be flexible, personalized, bite-sized, relevant, provide meaningful data, and be accessible on demand across a wide range of platforms and devices.

Significant innovation is necessary in corporate training in order to meet these expectations and address the changing needs of today’s sales organizations.

Not only are learners changing, but the business environment has changed significantly as well. Over the 37 years that Richardson has been helping organizations improve sales performances, the pace of business has grown faster, ultra-informed buyers come to the table having already researched their desired solutions, and productivity demands on sales professionals are considerably greater. Time has never been a more precious commodity, and sales professionals must spend it wisely, maximizing interactions with customers and minimizing days away from the field sitting in training classrooms. This makes it more important than ever to deploy the latest technology to efficiently train sales people and drive rapid, sustained, and measurable behavior change.

A Salesforce in Transition

A driving force behind the need for change is an emerging multi-generational salesforce increasingly comprised of members of the » Continue Reading.

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