Category Archives: Selling Power Magazine
Video Interview with SellingPower: Managing Change in a Sales Organization
Today’s BLOG, Managing Change in a Sales Organization, appears Courtesy of SellingPower Magazine.
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We most certainly live in an age of accelerated change. In this interview, Former Richardson President and CEO of Richardson David DiStefano shares with you Richardson’s view on change management. Change is often tied to chaos and uncertainty, which makes implementing change difficult. Richardson responds with a change model outlined by A.D.K.A.R. – Awareness, Desire, Knowledge, Ability, and Reinforcement. These components help to build a process and a platform for leading a successful change initiative. As stated by DiStefano, when a company is in sync with change, the outcome is a smooth, continuous course toward achieving greater operational effectiveness.
5 Best Practices for Driving Strategic Initiatives and Change Through Your Sales Force (Video Blog)
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According to the Economist Intelligence Unit, companies typically deliver only 63 percent of their strategy’s financial performance potential. There is no shortage of great ideas sales leaders can use to annihilate their competition and blow past their targets. But if it were that easy, the average tenure of a sales leader would surely be more than 18 to 24 months. Please join David DiStefano, former CEO of Richardson and Dario Priolo, former Chief Strategy Officer of Richardson for this interactive video presentation from SellingPower’s Sales 2.0 conference. David and Dario share with you five high-value best practices that will help you drive the change necessary to execute your strategic initiative more effectively.